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# Too close for comfort?
- URL: https://www.chrismessina.me/blog/too-close-for-comfort/
- Published: 2006-03-30T21:53:14.000Z
- Updated: 2026-03-25T03:35:15.000Z
- Author: Chris Messina
- Tags: Personal

[](http://factorcity.com/?ref=chrismessina.me)Was reading through [Earplug #65](http://beta.earplug.cc/index.flavor?inum=65&ref=chrismessina.me) and noticed that one of the music labels has a name that sounds... [*very familiar*](http://factorcity.com/?ref=chrismessina.me). While I'm sure there's no intentional overlap, it was nevertheless somewhat alarming to see something so close to the name I use everywhere show up randomly. Something about that word pairing must be artful though, since the *FactoryCity dot com* address is owned by a [Canadian art colective](http://factorycity.net/?ref=chrismessina.me). Go figure.

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### 💬 Comments from the original post

**Laura** · 2006-03-31 06:58:54

why don't you get that shit trademarked? I suspect it would be difficult to do and knowing youâ€”you probably have tried. It's got such cachÃ© for a business name. I don't know of any designers in your line that have coined it yet, so it might not be a conflict of interest unless you plan on expanding into the music industry.

**[Sean](http://www.cheesebikini.com/?ref=chrismessina.me)** · 2006-03-31 18:36:34

Very bizarre. Yesterday (when you posted this) I learned that someone else is using the name I've used for my weblog for 9+ years: cheesebikini. Never did I dream that another human being would voluntarily choose that name! And of course, the person is another Burner: http://people.tribe.net/cheesebikini She calls herself that on the playa... It's a small playa.